I Took the Scenic Route to Social Media

From psychology and preschool classrooms to creating content that feels like you

I formed So Pam Socials because I’m passionate about helping the woman who has a mission on her heart to succeed. Maybe it’s that Jesus has given me a creative brain and a passion to see women reach their fullest potential. I have the purest joy of saving you time by working on your content while my frenchie, Poppy, sits on my lap…and if you’re listening to my voice clips or have a call with me, you might occasionally hear her snoring in the background! I used my degree in Psychology and my 4 years of experience as a preschool teacher to form this rock solid social media business.

Now, before you get really confused, grab your favorite Trader Joe’s snack and let me explain why this is an incredible foundation. My knowledge of human behavior comes in handy to deeply understand your consumer.. I’ve basically mastered helping you form your own little cult…and no, not the Jim Jones kool aid drinking kind. The kind that is obsessed with your business and loyal to YOU and YOUR brand.

Over time, I kept hearing the same thing from business owners: social media felt like just another overwhelming chore, something they had to do, not something they enjoyed. That’s when it clicked. You don’t need more pressure; you need support that feels intentional, creative, and sustainable. That realization led me to create this space… and it’s what brought me to you.

Hi again, Pam here!

A Few Things You Should Probably Know

The Pam behind the posts and a peek at what fuels my creativity (besides Trader Joe’s snacks)

I run a second small biz, Pam’s Pottery Spot! It’s my creative outlet where I get to lean into my early childhood education roots and create whimsical pieces like family games, nursery decor, and sweet little treasures for the home.

I’m a holistic girlie at heart. Clean beauty? Yes. Nontoxic swaps? Always. But don’t be surprised if you catch me snacking on sour candy (it’s all about balance)

I married my soulmate, Jeff Jeff! (That’s what we call him around here) He’s my best friend, favorite person, and #1 supporter.

I love Jesus. Everything I do is for His glory, and that’s the true foundation behind every post, plan, and piece of content I create.